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Dr. Ing. h.c. F. Porsche AG, often shortened to Porsche AG, or just Porsche, is a German sports car manufacturer, founded in 1931 by then Austrian Ferdinand Porsche, the engineer who also created the first Volkswagen. The company is located in Zuffenhausen, a city district of Stuttgart, Baden-Württemberg.

Type                        Public

                                (Xetra: POR3)

                               (FWB: POR3)

Founded               1931 by Ferdinand Porsche and Ferry Porsche

Headquarters       Stuttgart, Baden-Württemberg, Germany

 

Key people           Dr. Wendelin Wiedeking, CEO and President

Industry                 Automotive

Products               Automobiles

Revenue                €7.273 billion (2006), €6.57 billion (2005)

Employees           11,910 (2005)

Website                www.porsche.com

Reputation

 

In a May 2006 survey, Porsche was awarded first place as the most prestigious automobile brand by Luxury Institute, New York; it questioned more than 500 households with a gross annual income of at least US $200,000 and a net worth of at least US $720,000.  The current Porsche lineup includes sports cars from the Boxster roadster to their most famous product, the 911. The Cayman is a hard top car similar to the Boxster in a slightly higher price range. The Cayenne is Porsche's mid-size luxury SUV. The Carrera GT supercar was phased out in May 2006. Future plans include a high performance luxury saloon/sedan, the Panamera

Porsche was awarded the 2006 J.D. Power and Associates award for highest Nameplate Initial Quality Study (IQS) of automobile brands.  As a company, Porsche is known for weathering changing market conditions with great financial stability, while retaining most production in Germany during an age when most other German car manufacturers have moved at least partly to Eastern Europe or overseas. [citation needed] The headquarters and main factory are still at Stuttgart-Zuffenhausen, but the Cayenne (and formerly the Carrera GT) is produced in Bratislava, Slovakia, and Leipzig, Germany. Most Boxster and Cayman production is outsourced to Valmet Automotive in Finland. The company has been highly successful in recent times, and indeed claims to have the highest profit per unit sold of any car company in the world, although its total profits are significantly lower than Toyota's. Porsche has for many years offered consultancy services to various other car manufacturers. Studebaker, SEAT, Daewoo, Subaru and Yugo have consulted Porsche on engineering for their cars or engines. The Lada Samara was partly developed by Porsche in 1984. Porsche also helped Harley-Davidson design their new engine in their newer V-Rod motorcycle.

Competitors 

 

In racing, Porsche's main rival has traditionally been Ferrari, though their production vehicles appeal to quite different personalities, if similar demographics. The rivalry is therefore primarily because of both companies' storied racing heritage and the fact that some of their vehicles are of comparable performance. Porsche has a reputation for offering equal or higher performing cars than the more expensive Ferrari models, while overall Ferrari sells far fewer cars at much higher prices (for example, there are no Ferraris under US $100,000, while several Porsches are priced below that figure). In the daily-driver marketplace, Porsche's traditional rivals are its fellow German automakers Mercedes-Benz, Audi, and BMW (the Boxster competes directly with the BMW Z4 and the Mercedes-Benz SLK, for instance), as well as Lotus, Jaguar, and Maserati. Ferrari, on the other hand, competes more directly with firms such as Lamborghini, Bugatti and Aston Martin

Auto racing:

Porsche in motorsport Porsche has been successful in many branches of auto racing, scoring a total of more than 28,000 victories. Porsche is currently the world's largest race car manufacturer. In 2006, Porsche built 195 race cars for various international motor sports events. In 2007, Porsche is expected to construct no less than 275 dedicated race cars (7 RS Spyder LMP2 prototypes, 37 GT2 spec 911 GT3-RSRs, and 231 911 GT3 Cup vehicles

Models:

 

Tractors

 

Porsche Type 110

Porsche AP Series

Porsche Junior (14 hp)

Porsche Standard (25 hp)

Porsche Super (38 hp)

Porsche Master (50 hp)

Porsche 312

Porsche 108F

Porsche R22

Porsche AP16

 

Consumer models

 

356 (1948–1965)

550 Spyder (1953–1957)

911 (1964–Present)

   911 (1964–1989)

   930 (1975–1989)

   964 (1989–1993)

   993 (1993–1998)

   996 (1998–2004)

997 (2004–Present)

912 (1965–1969)

914 (1969–1975)

924 (1976–1988)

928 (1978–1995)

944 (1982–1991)

959 (1986–1988)

968 (1992–1995)

Boxster (1996–Present)

    986 (1996–2005)

    987 (2005–Present)

Cayenne (2002–Present)

Carrera GT (2004–2006)

Cayman (2006–Present)

Panamera (2008–Unknown)

GT1 (2009-Unknown)

Roxster (Unknown)

 

 

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